Allen Career Institute is in advanced talks to acquire Unacademy for $800 million, a sharp drop from the edtech startup's $3.4 billion valuation in 2021. The deal, led by Bodhi Tree and Unaca
The launch is accompanied by a campaign featuring three films, each addressing the common struggles women face with traditional bras and panties.
Co-founder and CEO Palicha declared it on LinkedIn less than a week after Zepto launched an in-house ad platform for brands and sellers.
Zepto, the quick commerce pioneer, raised $350M from Indian investors, advancing its goal to become a fully Indian-owned entity and achieve profitability ahead of its anticipated IPO in 2025.
Solethreads, a homegrown leader in sneakers, flip-flops, and slides, has partnered with actress and youth icon Shruti Haasan as its brand ambassador. This collaboration reflects Solethreads’
Zee Entertainment Enterprises Ltd. unveiled its marketing campaign for the third edition of the DP World ILT20, which will kick off on January 11, 2025. The TVC features Australian batting st
Tourists in Goa and locals seem to be at odds with one another. We asked creative leaders whether a bit of advertising magic could help everyone relax or not.
Nasher Miles has unveiled a vibrant campaign, “The Trip Starts with Nasher Miles,” featuring cricket star Rishabh Pant. Targeting millennials and Gen Z, the campaign highlights the Paris, Coo
Aditya Birla Housing Finance Limited (ABHFL), a fully-owned subsidiary of Aditya Birla Capital Limited unveiled its brand film, Happy Home Loan Journey. Built on the company’s core brand phil
Wakefit’s #Gaddagiri campaign humorously satirizes Zomato’s Chief of Staff job listing, where applicants were required to pay ₹20 lakh upfront. The campaign highlights how poor decision-makin
Rungta Steel’s latest ad brings together Shah Rukh Khan, Ranbir Kapoor, and Alia Bhatt, reprising their iconic roles from Dear Zindagi, Yeh Jawaani Hai Deewani, and Gully Boy respectively. Sh
OPPO India launches its ‘Find Your Bigger Picture’ campaign with Milind Soman, celebrating individuals who challenge conventions. Marking the debut of the flagship Find X8 Series, the campaig