

n mid-January 2026, Netflix India launched a straightforward brand campaign that highlighted how people actually use the platform—late-night binges, family watch time, and comfort viewing—shi

OPPO India launches “Live It Your Way” for the Reno15 Series, using celebrity-led storytelling to celebrate individuality, exploration, and real-life experiences.

India’s beverage industry is grappling with an aluminium can shortage just as summer demand peaks, exposing supply chain gaps, regulatory challenges, and the urgent need for domestic capacity

Anheuser-Busch Set to Dominate the Spotlight as the Top Advertiser at Super Bowl 60 The Super Bowl has long been more than just a championship football game. It is America’s biggest advert

Shubman Gill becomes the global face of Nike’s pioneering neuroscience-based footwear campaign, highlighting mental focus and sensory innovation in athletic performance.

Zepto is redefining quick commerce loyalty by embedding itself in Indian culture through playful content, hyper-local campaigns and earned social media buzz rather than just competing on deli

Where South India’s biggest brands and boldest marketers unite. Discover insights, innovation, and the strategies driving over Rs 50,000 crore in advertising power.