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Rooh Afza Reinvents Itself as the Bold “Drink of India

Rooh Afza Reinvents Itself as the Bold “Drink of India

Mon Mar 23 2026 · By Saumitra Sonawane

Hamdard is transforming Rooh Afza into a year-round, inclusive “Drink of India” through regional expansion and Rooh Afza

Dhoni Trades the Crease for a Good Night's Sleep

Dhoni Trades the Crease for a Good Night's Sleep

Mon Mar 23 2026 · By Yashvi G

MS Dhoni joins The Sleep Company as brand ambassador, turning India's sleep crisis into a national conversation around 8

Hyundai Lights Up Mumbai’s Skyline to Kick Off T20 World Cup

Hyundai Lights Up Mumbai’s Skyline to Kick Off T20 World Cup

Sat Mar 21 2026 · By Saumitra Sonawane

Hyundai Motor India Limited lights up Worli Sea Link for its International Cricket Council partnership.

Bumrah Bowls Over Fashion with UNIQLO India Deal

Bumrah Bowls Over Fashion with UNIQLO India Deal

Sat Mar 21 2026 · By Yashvi G

UNIQLO India signs Jasprit Bumrah, blending cricket's biggest name with the brand's signature minimalist style.

Your D2C Traffic Isn’t the Problem — Your Conversion Stack I

Your D2C Traffic Isn’t the Problem — Your Conversion Stack I

Fri Mar 20 2026 · By Saumitra Sonawane

Many D2C brands are winning at marketing but losing at conversion. Shiprocket highlights how broken post-click experienc

Where Biryani Heritage Meets Modern Convenience

Where Biryani Heritage Meets Modern Convenience

Fri Mar 20 2026 · By Yashvi G

India Gate's new campaign brings authentic biryani heritage to modern kitchens- one royal laugh at a time.

Flipkart's New Campaign Finds Joy in Every Scroll

Flipkart's New Campaign Finds Joy in Every Scroll

Fri Mar 20 2026 · By Yashvi G

Flipkart's new campaign turns everyday shopping into warm, spontaneous, and deeply relatable human moments.