

Flipkart's summer Cooling Days campaign uses a cheeky OnlyFans twist to sell ACs and fans, and the internet has thoughts

Utkarsh SFB uses Mumbai Indians IPL 2026 tie-up to boost brand reach, recall, and engagement across India

Meta is testing Instagram Reels on TV via Amazon Fire TV in the US.

Swiss Beauty teams up with Warner Bros. for a limited-edition FRIENDS inspired makeup range

It highlights how period-related leakage concerns and frequent waking can disrupt sleep and reduce next-day energy

Hamdard is transforming Rooh Afza into a year-round, inclusive “Drink of India” through regional expansion and Rooh Afza

MS Dhoni joins The Sleep Company as brand ambassador, turning India's sleep crisis into a national conversation around 8