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The partnership follows the brand’s rebranding and will roll out through an integrated marketing campaign.
Emami Agrotech enters packaged snacking with WeMe, backed by a ₹750 crore investment and plans for nationwide expansion.
Cars24’s quirky boat activation in waterlogged Gurugram turned a marketing stunt into an unexpected public service.
Indian shoppers are moving from kiranas to experiential gourmet stores.
Nataraj’s new campaign highlights the value of waterproof ink through a homework mystery.
Amitabh Bachchan takes on rap in KBC 18’s ‘Sochna Padega’, spotlighting the power of thinking and applied knowledge.
RedBus spotlights women’s hydration challenges on long bus journeys this Independence Day.
