OPPO India launches “Live It Your Way” for the Reno15 Series, using celebrity-led storytelling to celebrate individuality, exploration, and real-life experiences.
The brand's outdoor campaign, live in 31 cities, unveils a winter collection designed for life on the move.
Featuring Ranveer Brar, the new campaign highlights its shift toward a broader Asian flavour portfolio and encouraging home-cooked alternatives to takeaway.
By using a casual and humorous setup, the reel presents Airbnb’s broader message that host-driven stays can deliver ease and familiarity across different travel settings.
The new campaign spotlights Avvatar’s Chocolate Protein Bar and aims to connect with India’s rising fitness-driven audience.
Written by Raina, the ad film blends language mishaps, pop culture references, and self-aware comedy while promoting Airlearn, Unacademy’s language-learning app.
The film features the duo indulging in light-hearted banter while emphasising Goibibo's commitment to providing quality accommodations at budget-friendly prices.
Amazon's 2023 'Joy Ride' ad focuses on three elderly friends, using The Beatles' 'In My Life' to link the brand's delivery utility directly to shared human experiences.
India’s qualification for the ICC Women’s T20 World Cup 2025 Final has sparked a massive advertising rush, with brands scrambling for last-minute spots and ad rates surging by up to 20%. The
Polycab’s latest campaign for Green Wires shines a light on the unseen safety that powers every home. By emphasizing the importance of high-quality, eco-friendly wiring hidden behind the wall
The new campaign titled 'Travis Wali Diwali' blends Travis Scott’s India debut with the festive spirit of Diwali, capturing the energy of young India’s evolving celebrations.
Eternal Limited’s Q2 FY26 profit fell 63%, despite revenue rising 177.7% to Rs 13,942 crore. Quick commerce Blinkit drove growth, ad spends nearly doubled amid expansion.
In 2025, Ogilvy East continued its mission of turning Durga Puja brand campaigns from noise into culture. Through standout work for Coca-Cola, Eveready Ultima, Asian Paints, Nestlé Nangrow, a
Anheuser-Busch Set to Dominate the Spotlight as the Top Advertiser at Super Bowl 60 The Super Bowl has long been more than just a championship football game. It is America’s biggest advert
John Wren remains Chairman & CEO, Phil Angelastro remains EVP & CFO, and Philippe Krakowsky and Daryl Simm serve as Co-Presidents and COOs. The company’s full leadership team will be
The show also weaves in other brands, including Mahindra Thar, Foo Asian Tapas, Dove Men+Care, Bru Gold and Maruti Suzuki.
Dove's new advertising campaign with Prime Video's 'The Family Man' uses Srikant Tiwari to challenge rugged male stereotypes, emphasising care and self-grooming.
Crocs’ new “Your Rizz” campaign featuring Himesh Reshammiya celebrates confidence, originality, and effortless charm. The brand positions “Rizz” as a personal vibe that comes from being authe
Crew, which is now available in Bengaluru, Mumbai, and the NCR region aims to position itself as more than a delivery platform.
The campaign, created by Schbang, highlights how McCain snacks bring families closer through food and music.
In an age of AI suspicion, even a real monkey needs proof of life.
This Halloween, SOCIAL transforms workplace burnout into “Corporate Hell”, a darkly comic take on office life where missed targets become tombstones and the only KPI is killing it on the danc
Johnnie Walker has unveiled pop sensation Sabrina Carpenter as the new face of its latest global campaign, blending the whisky brand’s timeless legacy with modern pop culture. The ad reimagin
The new campaign titled 'Travis Wali Diwali' blends Travis Scott’s India debut with the festive spirit of Diwali, capturing the energy of young India’s evolving celebrations.
The new campaign celebrates craftsmanship and patience, redefining time with its 3.3 mm design and philosophy of precision, artistry, and stillness.
The campaign titled 'Aap Diwali manate hai, Hum Diwali banate hain!', blends tradition and modern flavors in its 2025 festive sweets and gifting collection.
MARS Cosmetics introduced its Cloud Kiss Soft-Matte Lipstick with a sunrise hot air balloon activation that blended romance, experiential storytelling, and brand philosophy, turning a product
Google Pixel’s new holiday campaign recreates iconic scenes from Love Actually, bringing back Martine McCutcheon and Thomas Brodie-Sangster to showcase the Pixel 10’s cinematic camera capabil
KFC’s Bold New Campaign: Johny Lever Takes on the “Great KFC Feastival
From its first crank to electric dreams, Royal Enfield’s 125th year ad is a heartfelt salute—honouring the past, embracing the future, and uniting generations of riders.
The campaign aligns itself with the online vocabulary, humor, and participatory culture of young fans, tapping into how they share, create, and engage as the Mumbai show nears.
Travel aggregator offers up to 50% off as India’s festive season drives booking spikes.
The advertising campaign, planned by Leo UK, launched days after a real-world museum robbery with overlapping key elements like eight stolen items and a dropped piece.
LG Ad Solutions has launched Agentiv, a next-generation AI platform designed to transform advertising operations through workflow automation, privacy-led data collaboration, and enhanced camp
ITC Foods’ Candyman Sourzzz celebrates Halloween with a playful Indian twist through its new campaign “A Desi Halloween.” Drawing inspiration from Indian folklore and 90s Bollywood horror, th
Kalyan Jewellers’ Diwali 2025 campaign brings together icons like Amitabh Bachchan, Nagarjuna, Kriti Sanon, and Janhvi Kapoor in heartwarming regional films that celebrate love, trust, and th
The campaign film celebrates early parenthood and encourages families to embrace quiet, mindful quiet, mindful moments of love and care.
In today’s polarized world, cultural representation in advertising has become a creative tightrope. From Deepika Padukone’s Visit Abu Dhabi ad to brand campaigns rooted in tradition, even res
The brand's outdoor campaign, live in 31 cities, unveils a winter collection designed for life on the move.
The new campaign highlights how Gen Z uses visual communication, targeting users, creators and advertisers, and inviting brands to engage with everyday visual conversations.
The chain’s latest campaign shows that even gripes can sell burgers.
Long-form content initiative developed by Tonic Worldwide focuses on the authentic journeys of Indian athletes, starting with national record holder Tejas Shirse.
The AI chatbot’s latest campaign shows how asking an AI for everything has become second nature.
The US president halted all trade negotiations with Canada, citing a Canadian TV ad campaign protesting US tariffs, allegedly aimed at interfering with the US Supreme Court's rulings.
Atlee’s eight-minute cinematic spectacle pokes fun at GLP-1 drugs while reinforcing the brand’s signature hyperbolic humour.
A heartfelt tribute to the legendary adman Piyush Pandey, written from the perspective of a BMM student mourning his passing on October 24, 2025. The piece celebrates his revolutionary storyt
Kärcher India, the global leader in cleaning technology, has unveiled a creative Halloween campaign blending spooky fun with cutting-edge tech innovation. The campaign captures the spirit of
Mamaearth launches a playful, tennis-inspired digital campaign for its Rice Face Wash, starring Palak Tiwari. Highlighting hydration and glow with rice water and niacinamide, the campaign ble
The campaign highlights the brand’s new formula with multi-grain and gut-friendly ingredients, urging pet parents to feed dogs scientifically balanced meals.
After online campaign with Yashraj Mukhate, the brand taps India’s love for convenience through a minimalist print ad.