Mumbai, 27 July 2026: Prime Video India has announced a multi-year content partnership with South Korean entertainment studio CJ ENM, significantly expanding its Korean content catalogue for audiences across the country.
As part of the agreement, Prime Video will introduce more than 100 Korean titles over the next two years, including 26 new releases alongside a wide selection of popular titles from CJ ENM's existing library. The collaboration builds on the companies' existing global relationship and reflects the increasing popularity of Korean entertainment among Indian viewers.
The upcoming slate features several highly anticipated titles, including Yumi's Cells Season Three, The Legend of Kitchen Soldier, My Bias, My Boss, and Filing for Love, along with acclaimed library titles such as Dear X, Law in the City, Study Group, My Dearest Nemesis, Search: WWW, and Yumi's Cells Seasons One and Two.
To make the content accessible to a wider audience, all new titles under the partnership will be available with English subtitles as well as Hindi, Tamil, and Telugu dubs.
Speaking about the collaboration, Shilangi Mukherji, Director & Head, SVOD Business, Prime Video India, said the partnership strengthens Prime Video's commitment to bringing globally acclaimed Korean stories to Indian audiences. She noted that Korean content continues to witness remarkable growth worldwide, driven by compelling storytelling, diverse genres and memorable characters that resonate across cultures.
The upcoming content slate also features performances by renowned Korean actors including Kim You-jung, Lee Jong-suk, Park Ji-hoon, and Cha Woo-min, spanning genres such as romance, thriller, fantasy, drama and action.
Commenting on the partnership, Manish Menghani, Director & Head of Content Licensing, Prime Video India, said the growing demand for Korean entertainment in India has encouraged the platform to further strengthen its international content portfolio. He added that the collaboration reinforces Prime Video India's commitment to offering premium global entertainment tailored to evolving viewer preferences.
Jangho Seo, EVP, Platform Division at CJ ENM, said the partnership marks an important milestone in expanding the global reach of Korean storytelling. He added that Prime Video India's extensive reach and strong local presence make it an ideal platform to introduce CJ ENM's acclaimed content to millions of viewers across the country.
The collaboration further strengthens Prime Video India's international content strategy while offering subscribers access to an expanded selection of premium Korean entertainment as part of their Prime membership.
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