Wakefit’s #Gaddagiri campaign humorously satirizes Zomato’s Chief of Staff job listing, where applicants were required to pay ₹20 lakh upfront. The campaign highlights how poor decision-makin
Rungta Steel’s latest ad brings together Shah Rukh Khan, Ranbir Kapoor, and Alia Bhatt, reprising their iconic roles from Dear Zindagi, Yeh Jawaani Hai Deewani, and Gully Boy respectively. Sh
OPPO India launches its ‘Find Your Bigger Picture’ campaign with Milind Soman, celebrating individuals who challenge conventions. Marking the debut of the flagship Find X8 Series, the campaig
The launch is accompanied by a campaign featuring three films, each addressing the common struggles women face with traditional bras and panties.
Co-founder and CEO Palicha declared it on LinkedIn less than a week after Zepto launched an in-house ad platform for brands and sellers.
As part of the ongoing rebranding initiative, its new brand identity features the peacock, a symbol of prosperity, deeply rooted in Indian culture.
Solethreads, a homegrown leader in sneakers, flip-flops, and slides, has partnered with actress and youth icon Shruti Haasan as its brand ambassador. This collaboration reflects Solethreads’
Zee Entertainment Enterprises Ltd. unveiled its marketing campaign for the third edition of the DP World ILT20, which will kick off on January 11, 2025. The TVC features Australian batting st
Dentsu India and PhonePe Ads have launched The Bharatiya Consumer: A Generational Study, a coffee table book exploring the evolving shopping behaviors of Indian consumers. Released on Novembe
Nasher Miles has unveiled a vibrant campaign, “The Trip Starts with Nasher Miles,” featuring cricket star Rishabh Pant. Targeting millennials and Gen Z, the campaign highlights the Paris, Coo
Aditya Birla Housing Finance Limited (ABHFL), a fully-owned subsidiary of Aditya Birla Capital Limited unveiled its brand film, Happy Home Loan Journey. Built on the company’s core brand phil
India's e-commerce landscape is witnessing a revolutionary shift with quick-commerce emerging as a game-changer. Brands like Zepto, Blinkit, Swiggy Instamart, and BigBasket are redefining onl