The 2024 Rural Barometer report highlights a 60% rise in the average FMCG basket size among rural consumers, from 5.8 in 2022 to 9.3 in 2024
This Diwali, Zepto supports local artisans by partnering with over 500 traditional potters and craftspeople, enabling them to sell handmade earthen Diyas and festive idols across India throug
Zed Black, part of Mysore Deep Perfumery House (MDPH), has announced its association as an associate gold partner for India's upcoming T20I series against South Africa. This partnership aims
McDonald's clarified its political neutrality following Donald Trump's visit to a Pennsylvania restaurant on October 20, 2024, during his presidential campaign. The company reiterated it does
ITC Sunfeast's Mom's Magic brand has launched a bold campaign titled "Will of Change," addressing the issue of inheritance discrimination against daughters. The campaign features a film with
The Bharat Mobility Global Expo 2025 is set to expand, reflecting India's booming automotive and mobility industry. Held across Bharatmandapam and Yashobhoomi, this extended six-day event wil
Madison Loop, a unit of Madison World, has won the SEO mandate for Liquify, a fintech platform offering instant funds by borrowing against investments. This win, achieved through a multi-agen
iServeU partners with PAX Technology, bringing innovation to All-in-One Soundbox terminals.
Air India has launched a new ancillary service called ‘Fly Prior’, offering greater flexibility for passengers traveling within India. This service allows guests to take an earlier flight, up
Max Life Insurance Company Ltd. (“Max Life”/ “Company”) has announced a strategic partnership with Rebuscode, a wholly owned subsidiary of Numr Canada, a pioneer in digital customer insights
Customers can scan Spotify scannable QR code that leads to three curated playlists for festival preparation, puja, and party.