**ASUS Teams Up with Tiger Shroff for a Groundbreaking Social Media Campaign to Showcase the Vivobook 14 Flip’s Versatility**

ASUS, the renowned Taiwanese technology giant, has taken its brand to the next level by teaming up with Bollywood action star Tiger Shroff for an exciting and dynamic social media campaign. This collaboration focuses on promoting the innovative and flexible ASUS Vivobook 14 Flip, a cutting-edge laptop designed to meet the needs of modern-day multitaskers. With features like a high-definition OLED touchscreen, a 360-degree hinge, and advanced AI integration, the Vivobook 14 Flip promises to deliver top-notch performance for users with diverse needs, from work and creativity to entertainment and leisure.

**Versatility in Every Mode: A Look at the Vivobook 14 Flip’s Capabilities**

The campaign centers around the incredible versatility of the Vivobook 14 Flip, demonstrating how it adapts to various tasks and modes seamlessly. As a versatile, multi-form factor device, the Vivobook 14 Flip allows users to transform it into different modes based on their specific needs at any given moment. These modes include laptop mode for productivity, tent mode for media consumption, stand mode for entertainment, and tablet mode for creativity—all of which are showcased by Tiger Shroff in the campaign.

The actor, known for his energetic action-packed roles in Bollywood films, brings his dynamic personality to the campaign, illustrating the laptop’s ability to keep up with a fast-paced and varied lifestyle. Throughout the promotional video, Tiger is seen using the laptop in different situations, all of which highlight the device’s adaptability and power.

In one of the scenes, Tiger is shown reading fan mail in tent mode. This mode is designed to provide a stable and flexible viewing experience, making it perfect for content consumption like watching videos, reading articles, or, in Tiger’s case, connecting with his fanbase. In another scene, the actor transitions to laptop mode to respond to messages, underlining how the Vivobook 14 Flip is an ideal device for professional tasks like emailing, creating documents, or attending virtual meetings. For those moments when it’s time to relax, Tiger flips the laptop into stand mode to enjoy streaming his favorite anime, showing how the Vivobook 14 Flip offers an immersive experience for entertainment. Finally, Tiger shows off the tablet mode of the laptop by using it to sketch out ideas, demonstrating the device’s flexibility and creativity, making it the perfect tool for anyone involved in graphic design, note-taking, or other creative endeavors.

**An Ideal Device for a Fast-Paced Lifestyle**

The campaign encapsulates the true essence of the ASUS Vivobook 14 Flip: a device that adapts to all aspects of life. Whether it’s for work, play, or creativity, the Vivobook 14 Flip promises to keep users connected, productive, and entertained, no matter where they are or what they need to do. Paramjeet Singh, the Product and Marketing Head for Consumer PCs and Gaming at ASUS India, commented on the campaign, emphasizing how the Vivobook 14 Flip is tailor-made for people who lead dynamic, multifaceted lives.

Singh said, “The ASUS Vivobook 14 Flip is crafted for those who lead dynamic and multifaceted lives. We understand that people today need technology that can seamlessly keep up with their busy routines, whether they’re working, creating, or relaxing. Partnering with Tiger Shroff, whose energy and versatility inspire millions, allows us to showcase how this device empowers users to excel in every mode—be it work, creativity, or entertainment. This campaign celebrates adaptability and performance, and we are thrilled to bring it to life with Tiger.”

**Tiger Shroff’s Role in the Campaign**

Tiger Shroff’s involvement in this campaign brings a perfect blend of Bollywood flair and authentic, relatable energy to the promotion of the ASUS Vivobook 14 Flip. Known for his action-packed films, impressive martial arts skills, and dance moves, Tiger’s dynamic lifestyle makes him the ideal choice to represent a product that promises to meet the needs of people with active, fast-paced lives. In his statement about the collaboration, Tiger shared how the Vivobook 14 Flip fits perfectly into his on-the-go routine.

“As someone who’s always on the move, I need a laptop that can keep up with my active lifestyle,” said Tiger Shroff. “The ASUS Vivobook 14 Flip, with its incredible flexibility and power, fits perfectly into my life. Whether I’m reading fan mail, sketching ideas, or unwinding with anime, it’s got me covered. I’m thrilled to team up with ASUS to show how this laptop lets you flip into any mode effortlessly!” His words resonate with anyone who juggles multiple tasks and requires a device that can adapt to those shifting priorities.

**A Collaborative Effort Across Social Media Platforms**

The ASUS Vivobook 14 Flip campaign was officially launched on March 28, 2025, with a fun and engaging reel released across social media platforms. The video, which is featured on both ASUS India’s and Tiger Shroff’s social media channels, highlights the different ways the laptop can be used to support a variety of activities. The short, energetic clip captures Tiger Shroff flipping the laptop between modes as he moves through his day, reinforcing the product’s message that it can seamlessly fit into any lifestyle. The creative reel is designed to engage audiences with a blend of entertainment and information, showcasing the Vivobook 14 Flip’s most appealing features in a relatable and dynamic manner.

**Where to Purchase the ASUS Vivobook 14 Flip**

For those interested in purchasing the ASUS Vivobook 14 Flip, the laptop is now available at a starting price of Rs. 96,990. It can be bought through multiple channels, including the ASUS E-shop, exclusive ASUS stores, and multi-brand retail outlets. The Vivobook 14 Flip is designed to cater to a wide range of users, from students to professionals and creators, with its robust set of features that prioritize flexibility, power, and performance.

The laptop comes with a stunning OLED touchscreen that offers vibrant colors and sharp details, making it an excellent choice for users who value both productivity and entertainment. The 360-degree hinge is another standout feature, allowing the device to be used in four different modes—laptop, tent, stand, and tablet—giving users the ultimate flexibility when it comes to how they use their device.

**The Future of Technology: Versatility and Adaptability**

In a world where technology plays an integral role in our daily lives, the ASUS Vivobook 14 Flip is part of a growing trend of laptops that combine performance with adaptability. As users’ needs evolve, so too must the devices they rely on. Whether it’s a business professional working on a presentation, a student attending virtual lectures, or an artist sketching on a tablet, the Vivobook 14 Flip ensures that users can easily flip between tasks and modes without missing a beat.

The inclusion of AI integration further elevates the user experience, providing smart features that enhance productivity and personalize the device based on user preferences. This makes the Vivobook 14 Flip not just a versatile device, but a smart one too, ensuring that users are equipped with the most efficient tools to handle whatever comes their way.

**A Final Word on the Campaign and Product**

With the launch of this campaign, ASUS is positioning the Vivobook 14 Flip as the ultimate device for those who refuse to compromise on style, performance, or functionality. Tiger Shroff’s collaboration brings an added layer of excitement to the promotion, helping ASUS connect with audiences who admire his action-packed persona and seek a laptop that can match their energy and versatility.

As technology continues to evolve, the ASUS Vivobook 14 Flip stands out as an example of how laptops can be designed to meet the diverse and dynamic needs of today’s users. With its combination of portability, flexibility, and performance, the Vivobook 14 Flip is undoubtedly a laptop that can do it all—transforming the way we work, create, and play.

For anyone looking for a laptop that can keep up with their fast-paced, multitasking lifestyle, the ASUS Vivobook 14 Flip is the answer. Whether for business, entertainment, or creative endeavors, this versatile device promises to deliver on every front. It’s more than just a laptop; it’s a tool that empowers users to make the most of every moment, no matter how busy their lives may be.

Author: Kashish Ghosh