Plum launches Plum Skin City, India’s first skincare podcast, hosted by comedian Rohan Joshi. The debut episode covers sunscreen with expert Ayesha Sanghi and comedian Aditya Kulshreshtha, blending skincare wisdom with humor. CEO Shankar Prasad calls it a movement to make skincare fun, engaging, and accessible. Tune in for expert insights, myth-busting, and a fresh take on skincare!
The multi-year association of Federal Bank will span across various marketing initiatives, including television commercials and digital campaigns.
odrej Professional announced Sharvari as its first-ever brand ambassador at the Spotlight Grand Finale, a platform celebrating hairstylists. With a legacy of over 120 years, Godrej continues to revolutionize the hair color industry with innovative products like Dimension and Colourplay. Sharvari, known for her impeccable style, perfectly embodies the brand’s vision of elegance and innovation. This collaboration marks a new era in professional haircare, inspiring hairstylists and beauty enthusiasts alike.
Innisfree has partnered with Blinkit for 10-minute deliveries of its eco-friendly skincare products. Customers can now quickly access hydrating serums, clay masks, and more. Paul Lee, Managing Director of Amorepacific India, emphasized the brand’s focus on convenience and quality.
Garnier Black Naturals has partnered with MS Dhoni and Sakshi Singh Dhoni for a campaign showcasing their trust in the brand’s natural-looking hair colour. The TVC, featuring Dhoni’s iconic T-gesture, highlights the couple’s authenticity and the brand’s reliability.
As part of the partnership, the Kshema logo will feature on the playing and practice kits of the Punjab Kings team.
