The T20 Women’s tournament kicks off today and runs until March 15, featuring five teams competing across multiple venues in the country. Making its debut in cricket sponsorship, Rexona has partnered with the Mumbai Indians women’s team as their official freshness partner.
With a strong legacy of supporting women in sports, including partnerships with the FIFA Women’s World Cup and the Saudi Arabian Football Federation (SAFF), Rexona continues to empower athletes with its 72-hour sweat and odor protection.
Vipul Mathur, Executive Director–Personal Care, Hindustan Unilever, expressed excitement about the partnership: “We are proud to bring our A-game with Rexona to the pitch, inspiring women to move with confidence and break barriers.”
Nitin Agarwal, CMO–Unilever International, added, “This partnership extends Rexona’s mission of pushing limits and fostering self-confidence among women athletes.”
By teaming up with Mumbai Indians, Rexona strengthens its commitment to women’s sports, championing confidence and movement both on and off the field.
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Author: Shreya Patne