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Google Pushes Its Shopping Ads To Improve Retail Media

Google Pushes Its Shopping Ads To Improve Retail Media

Google and Wavemaker talk about retail media’s weaknesses

Sony is still slashing prices on consoles, controllers, and more for the holidays

Sony is still slashing prices on consoles, controllers, and more for the holidays

Sony is offering significant holiday discounts on PlayStation consoles, controllers, and accessories. Price cuts are available on both PlayStation 5 and PlayStation 4 models, along with popular accessories like the DualSense controllers and Pulse 3D wireless headset. These deals make it a great time for gamers to upgrade their systems or pick up gifts for the holiday season.

Diljit Dosanjh gives shoutout to Deepika Padukone’s skincare brand 82°E

Diljit Dosanjh gives shoutout to Deepika Padukone’s skincare brand 82°E

During his Bengaluru concert, the Punjabi singer praised the brand and invited the actress to join him on stage.

WhatsApp Channels: missed opportunity or future of brand engagement?

WhatsApp Channels: missed opportunity or future of brand engagement?

With its simplicity and algorithm-free design, WhatsApp Channels provides brands and creators a direct, engaging platform. Experts weigh in on its potential and pitfalls for Meta.

Varun and Shraddha pitch Ajio’s Big Bold Sale to David Dhavan

Varun and Shraddha pitch Ajio’s Big Bold Sale to David Dhavan

Ajio’s ongoing sale clashes with Flipkart’s ‘End of Season Sale’ and Myntra’s ‘End of Reason Sale’.

OpenAI confirms $200 ChatGPT Pro subscription with new o1 reasoning model

OpenAI confirms $200 ChatGPT Pro subscription with new o1 reasoning model

OpenAI has launched ChatGPT Pro, a $200/month premium tier designed for engineering and research, featuring advanced tools like GPT-4o, o1 reasoning models, and unlimited access for handling complex tasks. Positioned alongside existing tiers like ChatGPT Plus and Enterprise, this marks OpenAI’s push into industrial applications and commercialization.

Additionally, OpenAI is expanding into the AI-powered search market, potentially integrating ads, challenging tech giants like Google. The move showcases its commitment to redefining AI capabilities for businesses and setting new standards in innovation.