Flipkart’s nocturnal party animals take centre stage in a new Minutes ad
Flipkart’s new ad campaign, “Everything for Every Party Animal,” highlights its quick-commerce service, Flipkart Minutes, promising delivery in under 10 minutes. Featuring quirky “party animals” like night owls and a parrot, the ad caters to New Year revelers who find themselves running low on snacks, drinks, or speakers mid-celebration. Launched in August 2024, Flipkart Minutes takes on competitors like Blinkit and Zepto with a relatable and festive pitch, gaining over 500,000 YouTube views and cementing its position as the go-to service for midnight warriors.