Brandvibez Top Headlines

Flipkart uses Sad Panda to spotlight android advantages in new spot
- December 20, 2024
- By Sania Khan
Taj Mahal Tea pays tribute to Zakir Hussain via a TOI print ad
- December 20, 2024
- By Sania Khan
Nazara’s NODWIN Gaming acquires AFK Gaming
- December 20, 2024
- By Sania Khan
Bata India partners with Zepto for 10-minute footwear delivery
- December 20, 2024
- By Sania Khan

Latest Articles

boAt’s new campaign features Shilpa Rao and fusion band Indian Ocean

December 18, 2024
By Sonali kamble

The campaign also features rapper Yung Raja and producer Sez on the Beat, highlighting boAt’s Airdopes 800 HiDef and Nirvana Ion ANC Pro.

82.5 Communications secures creative duties for Bacardi India brands

December 17, 2024
By Sania Khan

82.5 Communications has been selected to handle the creative mandate for one of Bacardi India’s renowned brands. This collaboration focuses on innovative marketing strategies, dynamic campaigns, and impactful storytelling to elevate Bacardi’s presence, particularly through engaging brand activations and powerful narratives. The agency will also support upcoming product launches, ensuring a strong market presence. Both teams share a passion for creativity and excellence, aiming to create memorable consumer experiences and redefine marketing strategies for Bacardi India.

Women have only 29% talk time in trailers: Prime Video’s O Womaniya! report

December 17, 2024
By Sania Khan

Prime Video has released the O Womaniya! 2024 report, a study focusing on female representation in Indian entertainment. The report, researched by Ormax Media and produced by Film Companion Studios, analyzes 169 films and series across nine languages. Key findings show that women have only 29% of talk time in trailers and hold just 15% of key production roles. The introduction of the Gender Equality Toolkit aims to address biases in content creation, with only 31% of titles passing the test. Prime Video continues to champion Diversity, Equity, and Inclusion (DEI) in the industry, urging stronger, bold strides toward gender equity.

Google announces Preeti Lobana as its country manager and vice president for India

December 17, 2024
By Sania Khan

Google has appointed Preeti Lobana as the new country manager and vice president for India. With over 30 years of leadership experience, Lobana will spearhead Google India’s sales and operations, focusing on leveraging AI to drive digital transformation and innovation. Having been with Google for eight years, she will play a pivotal role in advancing digital inclusion and fostering growth across various sectors. Lobana’s leadership will be instrumental in unlocking new opportunities for businesses and communities in India. Before Google, she held key roles at NatWest Group, American Express, and Standard Chartered Bank.

Suniel Shetty stars in U.S. Polo Assn. India’s autumn winter’24 campaign

December 16, 2024
By Sonali kamble

The collection includes high-neck pullovers, faux suede jackets, and earthy-toned chinos.

Maha Kumbh ad offers for brands: Catch 40 cr eyes, rates starting Rs 5 lakh

December 16, 2024
By Sonali kamble

At Maha Kumbh Mela 2025, brands dive into the world’s largest gathering to make the most of the opportunity for emotional connections and nationwide visibility.