KViz master KV is making quizzing cool again; will brands quiz along?

KViz master KV is making quizzing cool again; will brands quiz along?

🚨 Appointment Viewing is Back! And It’s All Thanks to KVizzing 🚨

I thought my days of appointment viewing were behind me when I cut the cord in 2012. That was, until I discovered KVizzing in 2020, hosted by none other than Kumar Varun (KV). Now, Sundays 11 am to noon are sacred—it’s time for the latest episode of KVizzing! 🕚📺

But who is Kumar Varun, you ask? KV, a comedy genius with a knack for corporate humor, has become India’s quiz master extraordinaire. He first captured the nation’s attention when he came to the rescue of his friends on Kaun Banega Crorepati during the influencer special episode.

For millennials who grew up watching Bournvita Quiz Contest or took part in college quizzes, KV is bringing the magic of quizzing back. After years of watching quiz shows like Jeopardy, KVizzing is his answer to the void left since BQC faded away.

So, why quizzing? KV’s passion for quizzing started at Shastra University, where he was exposed to a whole new level of competitive quizzing. From there, he took his love for quizzes into his professional life—making it his mission to show that quizzing isn’t just for “nerds” but for anyone who loves to learn, guess, and have fun! His unique quiz format, inspired by cryptic crossword clues, is designed to make people think and enjoy the process of discovery.

KV’s journey began in 2019 with a small 30-seat show in Mumbai, and the pandemic gave him the perfect opportunity to launch KVizzing with the Comedians on YouTube. What started as a quirky idea turned into a hit, with fans paying to watch their favorite comics tackle tricky questions.

But here’s the thing: KV is not just about numbers or views. He’s building a niche but dedicated community of quiz lovers. Even with fewer views on his offline shows, KV finds immense satisfaction in seeing the real, engaged audience that attends and enjoys his quizzes.

🎯 Why No Brand Interest? KV’s audience may not be the massive mainstream crowd brands love, but it’s passionate and global—viewers from the US, Canada, Europe, and across India tune in to his show. And people actually pay to attend his live quizzes! KV himself is puzzled as to why more brands haven’t realized the value of this committed community.

KV’s marketing expertise—honed through his MBA and corporate career—has proven that quizzes offer a customizable format for brands. Whether it’s food, tech, or business, brands can seamlessly integrate their story into KV’s quiz shows. Yet, brands still prioritize metrics like views and engagement, missing the bigger picture.

🌍 The Future of KVizzing Looking ahead to 2025, KV has big dreams. He plans to take KVizzing to auditoriums and expand internationally, with the ultimate goal of creating a new Bournvita Quiz Contest for colleges. He’s even set his sights on the US, UK, Dubai, and Singapore!

KVizzing has something special—a combination of knowledge, fun, and community. And as KV always says, “The quiz master is always right!” 🎤

Brands, if you’re on the fence, don’t miss this opportunity. The quiz revolution is here, and KV is leading the way! 🚀

Video:

Author: Manvi Shah