FedEx Partners with Chennai Super Kings (CSK) and Johannesburg Super Kings (JSK) as Global Sponsor
Federal Express Corporation (FedEx), a global leader in express transportation, has announced its entry into the cricketing world as the principal sponsor and official logistics partner for Chennai Super Kings (CSK) in India and Johannesburg Super Kings (JSK) in South Africa. This landmark collaboration will span the Indian Premier League (IPL) and SA20 seasons starting in 2025, marking a new era for FedEx’s global sponsorship portfolio.

A Global Partnership Built on Shared Values
The announcement was made at a high-profile event attended by key leaders from FedEx and the Super Kings franchises, including:

Richard Smith, Chief Operating Officer (International) and CEO (Airline), FedEx
Kami Viswanathan, President, FedEx MEISA
KS Viswanathan, CEO, Chennai Super Kings
Ankit Baldi, COO, Chennai Super Kings
Richard Smith expressed enthusiasm for the collaboration, stating:

“Sports transcend borders, uniting communities through passion, resilience, and shared experiences. Cricket is the heart and soul of India, a strategic market for FedEx. This collaboration reflects our dedication to energising growth and prosperity of businesses and people across the country and beyond.”

Kami Viswanathan further highlighted the synergy between FedEx and the Super Kings:

“Cricket thrives on teamwork, performance, and the ability to inspire—a reflection of what makes CSK the most valuable IPL franchise. Our partnership mirrors this drive for excellence, aligning with our focus on delivering transformative solutions that power success.”

Key Features of the Partnership
FedEx Branding: The FedEx logo will feature prominently on the back of the Super Kings’ jerseys during IPL and SA20 matches.
Logistics Support: FedEx will leverage its global network and advanced digital tools to handle the logistics of team kits, match equipment, and official materials across international locations, including Johannesburg, the U.S., and player bases worldwide.
Community Engagement: The sponsorship will provide opportunities for FedEx to connect with customers, communities, and team members, enhancing brand visibility and engagement through the dynamic world of cricket.
A Partnership for Excellence
Chennai Super Kings CEO KS Viswanathan underscored the alignment of values between the two organizations:

“This collaboration reflects our shared values of excellence, reliability, and commitment to delivering the best for the fans. The global presence and innovation FedEx is known for makes them an ideal partner as we take the Super Kings’ story to new horizons. Together, we hope to deliver unforgettable moments both on and off the field.”

Strengthening Ties Between Sports and Commerce
The partnership emphasizes the shared commitment of FedEx and the Super Kings to achieving milestones in their respective domains—be it on the cricket field or in global trade. With CSK being one of the most celebrated franchises in IPL history and FedEx recognized as a symbol of innovation and efficiency, this collaboration is set to redefine standards of excellence.

Author: Sania Khan