The WaysToLays Food Truck has now made its stop at the bustling Sector 56 Marketplace, Gurgaon, expanding on the innovative concept launched earlier this year. This initiative is reimagining how people enjoy Lay’s by taking the classic chip experience beyond the packet and turning it into an exciting culinary adventure.

To elevate the offering, Chef Vikas Khanna, renowned for his exceptional ability to blend tradition with modern flavors, has added his signature touch to the food truck’s menu. At Gurgaon, he presented an exclusive Lay’s-inspired dish, delighting residents with a fresh perspective on their beloved snack. Fans flocked to witness the culinary maestro in action as he crafted and served dishes that transformed Lay’s chips into gourmet creations, delivering a one-of-a-kind taste experience.

The journey of WaysToLays started with collaborations featuring culinary stalwarts like Kunal Kapur, Manish Mehrotra, and popular food content creator Shivesh Bhatia, who introduced Lay’s-inspired recipes across various locations in Delhi. From reinvented savory delights to delectable sweet treats, these dishes showcased the versatility of Lay’s as a key ingredient in innovative cooking.

Speaking about this unique campaign, Saumya Rathor, Marketing Director, PepsiCo India, shared, “At Lay’s, we are inspired by the deep love and creativity people bring to our chips, often incorporating them into their favorite recipes. Their passion pushed us to take this love to new heights. With our first-ever WaysToLays food truck, we’re not just serving chips; we’re creating magical moments that unite people, bring smiles, and ignite joy. It’s more than just flavor — it’s about celebrating unforgettable experiences with every bite. We look forward to welcoming more people on this flavorful journey and spreading the magic of Lay’s!”

The WaysToLays Food Truck continues to tour, spreading joy and inspiring culinary creativity, making Lay’s more than just a snack but a part of shared moments and delightful memories.

Author: Sania Khan