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Service so good, even ‘fufaji’ stops complaining: AirAsia

Service so good, even ‘fufaji’ stops complaining: AirAsia

The Indian ‘fufaji’, a creature renowned for complaining about anything and everything, has been rendered speechless. No, it wasn’t by a younger generation kid giving it back, but by the budget airline AirAsia.

Navi UPI Named Official UPI Partner of RCB for T20 2025

Navi UPI Named Official UPI Partner of RCB for T20 2025

Navi UPI partners with Royal Challengers Bengaluru (RCB) as their Official UPI Partner for T20 2025, offering users exclusive 24-hour early access to match tickets. This collaboration enhances the fan experience by combining seamless digital payments with the excitement of cricket.

Cola wars heat up: Pepsi’s nostalgic jab at Coca-Cola amid Campa Cola’s aggressive push

Cola wars heat up: Pepsi’s nostalgic jab at Coca-Cola amid Campa Cola’s aggressive push

Pepsi reignites the Cola Wars with a nostalgic ad taking a jab at Coca-Cola, while Reliance’s revived Campa Cola disrupts the market with aggressive pricing and advertising

JSW Paints unveils ‘Sound of Colour’: A musical journey through colour

JSW Paints unveils ‘Sound of Colour’: A musical journey through colour

Launched in collaboration with Songdew, the campaign is a collective of one-minute music videos with each track capturing the essence of a specific colour.

How is AI impacting and defining the communications industry?

How is AI impacting and defining the communications industry?

As the communications industry evolves through the integration of AI, those who harness its potential while Prioritising a human-centric approach will distinguish themselves in the changing communication landscape.

Skechers signs Jasprit Bumrah to strengthen its cricket roster

Skechers signs Jasprit Bumrah to strengthen its cricket roster

Skechers has signed Jasprit Bumrah as its latest brand ambassador, joining Ishan Kishan and Yastika Bhatia. Bumrah will compete in Skechers Cricket footwear and feature in marketing campaigns. Designed for performance, Skechers Cricket shoes offer superior traction, stability, and agility. CEO Rahul Vira emphasized that Bumrah’s excellence aligns with Skechers’ innovation and commitment to sports. Skechers continues to expand its presence in cricket and other sports, sponsoring top athletes worldwide. The Skechers Cricket collection is available at select retail stores and online.