The campaign features a film highlighting women participating in various sports like running, swimming, yoga, and fitness. It challenges traditional labels, reinforcing that they are athletes.
Director Arivazhagan tries to play it safe and sound with the Aadhi-starrer ‘Sabdham’, which, with uninspiring scares and an underwhelming flashback, feels like a far cry when compared to their previous collaboration ‘Eeram’
The film is conceptualized and executed by Ogilvy India.
B2B marketing is typically characterised by data-driven insights and analytical tools aimed at solving problems and improving targeting. However, Simpl, a buy-now-pay-later (BNPL) company, has taken a different approach by using Bollywood themes to communicate its message.
Shreyas, Rahul and Hardik chip in with vital contributions in Men in Blue’s first knockout stage win over the World champion since 2011; Shami claims three as Smith’s men get bowled out for 264
Nykaa Fashion expands its menswear collection with Snitch, a brand known for its trend-driven, high-street-inspired designs. Featuring stylish shirts, T-shirts, jeans, trousers, cargo pants, joggers, suits, blazers, and accessories, Snitch offers effortless fashion for the modern man. This collaboration brings bold, versatile styles that blend comfort with confidence. Shop Snitch exclusively on Nykaa Fashion and upgrade your wardrobe today!
