Nike’s new advert spotlights an ensemble of elite women athletes
Nike made a bold return to the Super Bowl after 27 years with its ‘So Win’ ad, spotlighting top female athletes like A’ja Wilson, Caitlin Clark, Sha’Carri Richardson, and more. Narrated by Doechii and set to Led Zeppelin’s Whole Lotta Love, the black-and-white commercial challenges outdated views on women in sports, turning ‘can’ts’ into ‘dos.’ Airing before Kendrick Lamar’s halftime show, it marks a powerful statement on female athletic excellence, proving that the future of sports is unstoppable.