RBL Bank Appoints Gukesh Dommaraju as Brand Ambassador, Highlighting Strategic Thinking in Financial Planning

RBL Bank has appointed Gukesh Dommaraju, the youngest-ever contender for the World Chess Championship and the third youngest grandmaster to achieve a 2700 rating, as its new brand ambassador. This collaboration signifies the bank’s commitment to empowering its customers by aligning their financial goals with the same level of strategic thinking and foresight that a chess grandmaster like Gukesh brings to the game.

Gukesh D’s meteoric rise in the world of chess exemplifies dedication, precision, and the ability to think several moves ahead — qualities that resonate deeply with RBL Bank’s approach to financial planning. As a grandmaster, Gukesh’s focus on precision and calculated moves reflects the bank’s values in helping clients make informed, thoughtful decisions regarding their financial future.

R Subramaniakumar, Managing Director and CEO of RBL Bank, expressed his excitement about the partnership: “In life, as in chess, every move counts – and at RBL Bank, we understand the importance of helping our customers make the right financial moves. Partnering with Gukesh is a perfect strategic alignment for us, as his exceptional ability to think several moves ahead mirrors our approach to thoughtful financial planning. His journey from a prodigy to a grandmaster reflects the kind of strategic excellence we aim to bring to our customers’ financial lives. The entire RBL Bank family and our customers extend our heartfelt wishes for Gukesh’s victory at the World Chess Championship 2024.”

Gukesh D, known for his strategic brilliance on the chessboard, shared his thoughts on the partnership: “This partnership with RBL Bank represents a significant move in my journey. The bank’s approach to helping customers align their financial goals with precision and foresight reminds me of a winning strategy. Their commitment to building customer wealth with stability through innovative solutions shows the same level of strategic thinking that chess demands. I am excited to partner with an institution that understands that success, whether in chess or financial planning, comes from thinking ahead and making wise moves at the right time.”

This collaboration between RBL Bank and Gukesh Dommaraju underscores the bank’s commitment to providing strategic financial solutions that guide customers toward achieving their financial goals with the same level of meticulous planning and foresight that chess requires. It’s a perfect synergy, highlighting how smart decisions today can lead to success tomorrow.

Author: Sania Khan