DViO, a leading full-stack marketing and growth company, has secured the digital mandate for MATTER, a pioneering electric vehicle (EV) technology and energy storage company. As part of the collaboration, DViO will spearhead MATTER’s digital strategy, focusing on boosting brand awareness and driving business growth across digital platforms. The partnership includes a comprehensive range of services designed to elevate MATTER’s digital presence and influence, including social media strategy, content creation, performance marketing, and customer engagement initiatives.

Arun Pratap Singh, the Group CXO of Operations and Founder of MATTER, emphasized the mission behind the collaboration, stating that MATTER’s goal is to advance sustainable progress through technology-driven mobility solutions. He noted that DViO’s expertise in digital storytelling and engagement will be instrumental in amplifying MATTER’s vision to a wider audience, playing a key role in mainstreaming electric mobility. Singh also shared his excitement about working closely with the DViO team to inspire both consumers and stakeholders to support the company’s commitment to a cleaner and more sustainable world.

Sowmya Iyer, Founder and CEO of DViO, expressed her enthusiasm about MATTER’s revolutionary approach to electric mobility. She pointed out that as India embraces sustainable, technology-driven mobility, it’s essential that MATTER’s cutting-edge solutions reach the right audience—those who value sustainability and smart transportation. Iyer is confident that DViO’s digital strategies will help position MATTER as one of the most sought-after lifestyle brands in India.

The partnership aims to leverage digital technology and media to drive MATTER’s growth and visibility, allowing the company to engage with consumers on a deeper level. Iyer also highlighted DViO’s mission to use its expertise in digital media to showcase MATTER’s innovations and build a movement that accelerates clean mobility adoption across India and beyond. This collaboration is expected to create significant traction in the market by effectively promoting MATTER’s mission and products, while shaping the future of mobility for a more sustainable world.

The digital mandate is set to help MATTER build a powerful online presence, connecting with a broad audience of consumers, businesses, and stakeholders. Through digital engagement, content creation, and targeted marketing, the two companies aim to highlight MATTER’s commitment to creating a cleaner, more sustainable world through electric mobility solutions. Together, DViO and MATTER are set to spark a movement that inspires widespread adoption of sustainable and tech-driven mobility across India and globally.

In summary, this partnership between DViO and MATTER reflects a shared vision for a cleaner, greener future through the integration of technology and sustainability in the mobility sector. By combining DViO’s digital expertise with MATTER’s innovative approach to electric vehicles, the collaboration is poised to accelerate the transformation of India’s mobility landscape while inspiring a global audience to embrace the future of clean, smart transportation.

Author: Sonali Kamble